The ARPP (Autorité de Régulation Professionnelle de la Publicité) is the French advertising regulation authority which takes care of Clearance for TV/BVOD Adverts on the French territory.
ARPP clearance is needed for TV and BVOD activity ahead of broadcasting. The first step of the ARPP Clearance process is to generate an IDcrea (formerly PubID) which is a unique identifier for a commercial. More info on the IDcrea in the article below:
If you need assistance with the clearance process, reach out to your account manager or the local account management team:
UK - account.management@peach.me
France - sales.fr@peach.me
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